So my best friend and I have been exchanging bad birthday gifts for a few years now. It all started with her getting me a cake that said "fuck you, go cats", a reference to Kentucky Wildcats, a team I hate. I flower that up with getting her a gallon of milk and some ice cream (she's lactose intolerant). It continued to progress, and last year I got her a life sized Joe Biden cutout. Then, I brought it to her place of employment (a hospital) at the start of her shift, so she had to keep that thing around all day. Last month, she had me a pillow made...
So, I have 1 month to retaliate. I've been racking my brain. Initial idea was a billboard. Then I thought about trying to run a Facebook ad that somehow targets our social circle, but I don't know how to do that. Any other ideas?