Ehh, I may have to side with the NCAA on this one.
It's probably an issue of them desperately needing to update what qualifies as "amateur" status in their bylaws, and they absolutely should. However:
both of these instances align pretty clearly with his channel being monetized *and* athletics related.12.02.3 Pay. Pay is the receipt of funds, awards or benefits not permitted by the governing legislation of the
Association for participation in athletics.
12.02.5 Professional Athlete. A professional athlete is one who receives any kind of payment, directly or
indirectly, for athletics participation except as permitted by the governing legislation of the Association.
http://deadspin.com/ucf-kicker-ruled...man-1797411213
The NCAA even said he could continue to do the monetized motivation videos as long as they were not athletic related, which is stated pretty clearly in their current bylaws.
tl;dr To me it sounds like an instance of everyone being at fault for a part of this. NCAA certainly needs to update stuff like this, but the kicker had a chance to keep on and opted not to.