
Originally Posted by
aurik
As I said before, you don't tend a garden by pulling the weeds once and then letting them take over.
Here's what I would suggest be done to minimize the gil selling problem:
Right now, the fixed cost to make a gil selling toon is rather low; you buy the game once ($60 for the game and all relevant expansions) you level the toon once (2 weeks of shiftwork with plvlers for 6 accounts?) and then you farm up 100-200 million every month to sell.
Repeatedly banning accounts that sell gil will have a major impact on gil prices because, in addition to destroying the gil on those accounts,
1) time that was spent levelling the characters is lost and must be re-spent
2) CD keys for new accounts must be purchased.
If you catch them often, you will repeatedly incur upon them the rather-large fixed cost of starting up a new character. Quickly, mass quantities of gil will be extremely expensive, as the only "cheap" gil would be gil that was casually sold, by quitting players eg, which is generally not that much.
The second prong of this attack is to repeatedly wiped IGE bank mules. IGE (and similar companies) pays out a lot of money for gil, which then they flip for a big markup.
Let's say they mark the gil up 100%. That is, they pay $100 for X gil and sell it for $200.
If they buy $500,000 worth of gil, then they expect to sell it for $1,000,000. The cost of them doing business on this scale (paying employees, paypal fees, etc) might be $250,000, which means they profit $250,000. However, if you ban a meager 20% of the gil they purchase, they now only have $800,000 income, leading to a net of only $50,000 -- that is, you have reduced their profit by 80% by catching only 20% of their business. The only response they have to this is increasing their margin. Increasing their margin means rising prices means less people buy gil which is what we want!
Also, by repeatedly banning the RMT toons, you crank up the source cost of gil. By banning IGE bank mules and obliterating stock, you force them to raise their margins. Both of these actions mean really high gil prices, which means only really-hardcore RMTers will buy; identify who these are and ban them.