I think it's much more interesting why people have started labeling generations, or if this is even a phenomenon at all.
I thought it was The Information Generation, if anything... or the eGeneration?
Either way it's arbitrary and best discarded.
i recognize and side with the term "entitlement" generation as that is what i see of my peers. i am 18 and i see that trait of people a little younger and a little older than myself
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In the workplace, the "Generation Y" group (those who are currently, in 2009, between 20 and 35) represent a difficult element in hiring and HR needs; at least that's how the establishment sees them. This is a generation, of which I am part of, that highly values equality and respect in the workplace. Gen Y employees are the kind of people who will approach their superiors with ideas and suggestions in the same way they would approach their peers and those at the same job grade in an organization. The baby-boomers and any pre-baby boomers - ie those who lived through WWII, as kids usually - value hierarchy and order far more greatly than Gen Y workers.
The go-getters of this generation will seek out and devise solutions for problems in the workplace and then go directly to the source to attempt to fix them, same for business opportunities. Instead of following the chain of command (employee to supervisor to manager to executive, for example), Gen Y's will go right to that high level and pitch an idea. The older generations see us as mavericks, as loose cannons who don't have any self-control or respect because we feel so damn entitled. And the GenY's feel that they are entitled to share their ideas, complaints, and solutions with anyone in the workplace, regardless of title or hierarchy because they have grown up in a social environment that has drilled equality and egalitarianism into them from a young age. We're also what you might call a lazy generation. "Why put in all that work to push an idea up a chain of people when you can go straight to the source? You're just as valuable a member of an organization as the leaders, so if we respect their value, they will respect ours and recognize what we have to say."
Anyway, what this is starting to mean is that some organizations are having a great deal of difficulty dealing with GenY employees. We can be very powerful forces in a workplace, but even during a recession, we can be fickle too. That entitlement syndrome also means GenY's are more like to bounce from one job to another if they don't like the nature of the work or the working environment. This then leads organizations to think twice about hiring someone under 35 because who knows if they will be there in a years time, or if they will still be happy in a year or two if they haven't been promoted once or twice? As ageing baby-boomers retire out of the workforce and from their positions of power, I think this will change. However, as GenY's mature into their 30s and 40s, what will happen to their spirit of entitlement? Will we become another consumerist "me generation" like the baby-boomers, and their children before the GenX'ers or will that sense of equality and egalitarianism become a driving force behind responsibility and an appreciation for personal leadership and initiative at all levels of an organization?
Born at end of 1990, Generation Y or Z? :<
Yeah, most likely the generation after. Another indicator is the wide-spread presence of the Internet in the lives of GenY and GenZ (whatever) individuals. If you were born in 1990 or after, the Internet was available to you by the time you could use a computer with some ability (say 5 or 6). However, for GenY people, even those born in '88 at the very end, the Internet was something that was new by the time you were old enough to remember it not being there or easily accessible to the public. If you were born from '78 to like '83 or '84, you were pretty much a teenager when the Internet, viewable through Nestcape or IE not just IRC and BBS clients, really started coming about. It was something you had to learn as new technologies developed. GenZ kids may remember dial-up, Netscape, and Eudora mail but the Internet as a growing concept was already fully entrenched in their lives.
(All of this is kind of dependent on socioeconomic status and on what side of the "digital divide" your household was on. However, the social concept and understanding of the Internet, that it's out there and people are using it more and more, still stands.)
Oh god I remember netscape, I thought it was a Pirate game when I was really young and I could never figure out how to work it
i want to punch everyone in the face that wooshed god god dammit dammit
Tough political realities didn't quiet Generation X?