
Originally Posted by
aurik
Keno's description is correct.
Elasticity is how much the sale volume of a good varies with its price. The more elastic a good is, the more that its price affects its sale volume.
Elastic goods are usually luxury goods or goods with alternatives. An example is the cheap blue bic pens. If the price rises 10c, people will stop buying them and instead buy black bic pens or blue papermate pens. What you charge has an extremely large impact on how many you sell.
Inelastic goods are generally necessities, things that people will buy regardless of price. Classic example is perscription medication. No matter how much you charge, people will buy about the same amount.