Black man in a hurry

[Omniyoji]

Apple Store Goes On Lockdown When You Try To Buy A MacBook

What would you think if this happened to you? This guy, Owen JJ Stone, says he walked into the Apple Store to get a laptop, and when he asked for a specific model, security went on lockdown. People were touching their ears, saying code words, and blocking the exits.

What would you think if this happened to you? He doesn't want to call it "racism", but he definitely feels weird about it.

We join Mr. Stone after he has just asked a male Apple store employee for a specific model Macbook:


"The girl looks at me and she says, "Oh would you like me to show it to you?" And I said, "No, I have a Macbook, I had one, I have an iMac, I know what I want. If you could just get me one, that would be great because I'm kinda in a rush, I'd appreciate that."

So, the girl looks at the guy and says "forerunner."

[...]

When she said, "forerunner," the gentleman touched his ear, and uh, then the security guard came up to the middle of the register, two people went and stood by the door, people were standing around me, and I'm like "Dude, do think I'm gonna steal this Macbook?"

And he's like, "Oh, no, no, no."

Here's the link to the video where he tells the story. He's thinking about writing a letter to Mr. Jobs. Should he? What would you do?

Video:

http://www.youtube.com/watch?v=JCqz1WTcO3g

comments on digg

If you didn't read the article:

Black guy tries to use a credit card in a rushed situation at an Apple store. The hipsters behind the desk went into defcon 1.

Go yell "forerunner" in mac stores

***** hipsters

We have a turd in the punchbowl

Hipster: "Gasp, a Negro!"

Ex-Apple Employee

I used to work for an Apple store. I did for quite a while. Here's the deal. Apple wants to stop people who just want to go in and buy something from shopping at Apple stores. I kid you not this is 100% serious. It was part of our Core training and it was reinforced by corporate via our district manager. Apple wants customers who are going to be able to be sold accessories, services, and Apple Care to shop at the store. When I asked about Apple fans (like I was at the time) who love Apple but know what they want I was told point blank "That's not what the Apple store is about. If you want to walk in, buy the computer, buy no services, and leave, go to Best Buy or order online. Don't shop at the Apple Store." For a while there was even the idea being floated of making the entire store by-appointment-only like the genius bar is. Seriously, they wanted to expand their "Personal Shopping" service to the entire store. They'd have 1 or 2 people on hand to handle walk-in accessory sales but anything larger than a cable or an iPod shuffle would have been met with a request to sign up for an appointment. Seriously this was the direction they intended to go; I'm sure it was scrapped (or at least toned down) because it was so ***** insane.

What they were doing in this case was one of 2 things. They either wanted to discourage the customer from returning or they wanted to get him with someone pushy to try and talk him into services and accessories.

If only they still carried the black model

http://fc06.deviantart.net/fs42/f/20...ockefeller.jpg

[quannum]

the person said, floorrunner. as in run to the back to get it.

rest is paranoid blacks

[Seanr]

inb4niggers

[Mertron]

niggers

[Chun Liroy]

in after niggers

[Mertron]

niggers.

[MF Perm tha Fineass]

Couple of things as I used to work at an Apple Store as a Trainer:

They have a system in place called "Runner" where any employee can log in and order through an inventory site to have someone from the inventory team bring the product out. That said no one ever had to get on a mic to say it, if they wanted something the person on the floor they asked would just order it from the "Runner"

What the second quote from the ex-Apple employee said is kinda dead on sadly. It was always stupid shit about engaging a customer in conversation regardless of if they knew what they wanted and add extra services to the product. Apple makes a lot more money on accessories and services than it does for it's actual products so they want people signed on to the culture as a whole and not simply to be a fan of the product.

As a Trainer I was tasked with teaching people software from the OS to Pro Apps like Logic, and when it started it was pretty ace - teach people shit for an hour then move on to the next client. As it progressed it turned out more retirees would buy Macs because of talk about virus protection and how easy it is to use a Mac for photos and videos etc and I'd get absolute fucking morons coming in that need to learn how to use a computer from the ground up ( "WHERE'S THE CURSOR I DON'T SEE IT THIS MOUSE IS WEIRD" ) and I was then told my job was to 'entertain' clients more than to actually teach them.

Needless to say I told them to get bent and quit that day.


tl;dr Yes Apple is really pushy about their 'culture' and they really dicked that guy with a shitty experience, but no it wasn't racism

[Alleya]

News to the former apple employee in the OP: Every single retail outlet in the entire world exists solely to push addons. That is how they make money. Hate to break it to you.

[Mizango]

Thats what the monkey ass nigga gets for fucking with a Mac. They should have branded him with the Apple emblem and impaled his bitch ass outside the front door.

[Seanr]

in it though? I would like to taste said curry

[Chun Liroy]

Your logic is flawed, he'd die.

[mootsfox]

Back at the store I worked at we had some nigger(s) steal macbooks on multiple occasions.

[#686578]

Back at the store I worked at we had some nigger(s) steal macbooks on multiple occasions.

Successfully?

[mootsfox]

Successfully?

Yes. Because the store does not try to stop anyone, and the clerks/cashiers are retards.

A few were stolen with bad checks, a few simply by waking out after getting the cashier to leave for some reason, and more for being hidden under things, coats, children (I SAW THIS HAPPEN) and simply running out of the store.

[#686578]

That is so fucking

I am so mad

[Blarg]

I don't think this world is worth living in if you can't hide your mac products under your children and get away with it

[Norellicus]

That is so fucking

I am so mad

Pray tell, which part?

It's pretty normal for retail stores to be unable to actually stop theft, even loss prevention can't do anything more than confront you and ask you to return the merchandise. They can't even physically detain you.

[Norellicus]

moots the fox in your sig is way cooler than the one in your avvy

[Ksandra]

children (I SAW THIS HAPPEN)

When I worked at the bank we were near a mall, so a lot of the merchants were from there. One guy owned a clothing store. He told me that they caught a woman who had been stealing from a bunch of the stores for awhile.

How was she doing it? She had her kid in a stroller as she pushed it around the store. The kid had one of those tools used to remove the security tags on clothing. So she would like "Browse" as he took off the tags while sitting in the stroller. Then he would take the clothes and hide it behind him.

I guess one of the clerks noticed that the lady seemed to show up at the store a lot, but never bought anything. After she left the store, the owner tried to stop the woman to ask her questions and she took off...without the carriage and her kid. Security still caught her though.

[Antithesis]

News to the former apple employee in the OP: Every single retail outlet in the entire world exists solely to push addons. That is how they make money. Hate to break it to you.

Yeah but a store going into Defcon 1 because you don't want to buy addons is a bit silly...