New Louie CK Live at the Beacon available online

**Thoronas** · 2011-12-10 14:48

So Louie CK released a new special today on his site louisck.net.

It's 5 bucks for a 720p mp4 and it's pretty awesome. He released this himself so I ponied up the cash to support the guy. If you like Louie go get this.

Here is a piece that didn't make it onto the special.

**Elcura** · 2011-12-10 15:16

I love me some Louie, and $5 sounds good to me. I'm there.

**Zeb** · 2011-12-11 03:45

He's doing an IAMA on reddit on Monday at 12:30 also.

**Elvis** · 2011-12-11 03:58

he rocks, ordered it as well

**Seanr** · 2011-12-11 04:32

Yea I gotta pick this up

**Viq** · 2011-12-11 12:53

This was another hilarious show by him. If this had been a normal DVD release or something, no question I would have torrented it. $5 to the guy directly with no random bullshit attached? I'll gladly support that business model.

**Elvis** · 2011-12-12 13:15

http://t.co/7Z1WqoLe

Not cool, internet! I hope he made some bank still. He's great. Really dug the new material.

**Thoronas** · 2011-12-13 00:20

What's funny is some people on reddit said they paid for it then used torrents to download it to save his bandwidth lol

**Elvis** · 2011-12-13 13:47

Not directly related but I thought this interview was very interesting. He's really smart and not dropping jokes left and right when he's off-stage. I liked how he prefers to drop jokes after a year to keep things moving forward.

**Zeb** · 2011-12-14 08:36

Some early results from his website:

People of Earth (minus the ones who don't give a shit about this): it's been amazing to conduct this experiment with you. The experiment was: if I put out a brand new standup special at a drastically low price ($5) and make it as easy as possible to buy, download and enjoy, free of any restrictions, will everyone just go and steal it? Will they pay for it? And how much money can be made by an individual in this manner?

It's been 4 days. A lot of people are asking me how it's going. I've been hesitant to share the actual figures, because there's power in exclusive ownership of information. What I didn't expect when I started this was that people would not only take part in this experiment, they would be invested in it and it would be important to them. It's been amazing to see people in large numbers advocating this idea. So I think it's only fair that you get to know the results. Also, it's just really cool and fun and I'm dying to tell everybody. I told my Mom, I told three friends, and that wasn't nearly enough. So here it is.

First of all, this was a premium video production, shot with six cameras over two performances at the Beacon Theater, which is a high-priced elite Manhattan venue. I directed this video myself and the production of the video cost around $170,000. (This was largely paid for by the tickets bought by the audiences at both shows). The material in the video was developed over months on the road and has never been seen on my show (LOUIE) or on any other special. The risks were thus: every new generation of material I create is my income, it's like a farmer's annual crop. The time and effort on my part was far more than if I'd done it with a big company. If I'd done it with a big company, I would have a guarantee of a sizable fee, as opposed to this way, where I'm actually investing my own money.

The development of the website, which needed to be a very robust, reliable and carefully constructed website, was around $32,000. We worked for a number of weeks poring over the site to make sure every detail would give buyers a simple, optimal and humane experience for buying the video. I edited the video around the clock for the weeks between the show and the launch.

The show went on sale at noon on Saturday, December 10th. 12 hours later, we had over 50,000 purchases and had earned $250,000, breaking even on the cost of production and website. As of Today, we've sold over 110,000 copies for a total of over $500,000. Minus some money for PayPal charges etc, I have a profit around $200,000 (after taxes $75.58). This is less than I would have been paid by a large company to simply perform the show and let them sell it to you, but they would have charged you about $20 for the video. They would have given you an encrypted and regionally restricted video of limited value, and they would have owned your private information for their own use. They would have withheld international availability indefinitely. This way, you only paid $5, you can use the video any way you want, and you can watch it in Dublin, whatever the city is in Belgium, or Dubai. I got paid nice, and I still own the video (as do you). You never have to join anything, and you never have to hear from us again.

I really hope people keep buying it a lot, so I can have shitloads of money, but at this point I think we can safely say that the experiment really worked. If anybody stole it, it wasn't many of you. Pretty much everybody bought it. And so now we all get to know that about people and stuff. I'm really glad I put this out here this way and I'll certainly do it again. If the trend continues with sales on this video, my goal is that i can reach the point where when I sell anything, be it videos, CDs or tickets to my tours, I'll do it here and I'll continue to follow the model of keeping my price as far down as possible, not overmarketing to you, keeping as few people between you and me as possible in the transaction.
(Of course i reserve the right to go back on all of this and sign a massive deal with a company that pays me fat coin and charges you straight up the ass.). (This is you: yes Louie. And we'll all enjoy torrenting that content. You fat sweaty dolt).

I probably sound kind of crazy right now. It's been a really fun and intense few days. This video was paid for by people who bought tickets, and then bought by people who wanted to see that same show. I got to do exactly the show I wanted, and exactly the show you wanted.

I also got an education. And everything i learned are things i was happy to learn.
I learned that people are interested in what happens and shit (i didn't go to college)

I learned that money can be a lot of things. It can be something that is hoarded, fought over, protected, stolen and withheld. Or it can be like an energy, fueled by the desire, will, creative interest, need to laugh, of large groups of people. And it can be shuffled and pushed around and pooled together to fuel a common interest, jokes about garbage, penises and parenthood.

I want to thank Blair Breard who produced this video and produces my series LOUIE, and I want to thank Caspar and Giles at Version Industries, who created the website.

I hope with all of my heart that I stay funny. Otherwise this all goes to hell. Please have a safe and happy holiday, and thank you again for all this crazy shit.

Sincerely,
Louis C.K.

Sounds like it was a success. I'm happy for him, and I hope he continues with this and that it influences more people to sell their material directly to the consumers.

**Elcura** · 2011-12-14 09:03

I think it did so well because he was honest about it. It was $5 all around the world, you're free to do with the video whatever you want, and he didn't treat his customers like fucking idiots. It might have been part sympathy (lol, at least on my part), but I'm glad it worked out for him. Something like this can just as easily go wrong and ruin people.

**Elvis** · 2011-12-14 12:16

Louis is very sincere in his standup (understatement), so this was something i could see him doing. Glad it worked out.

**Sup3rB4d** · 2011-12-16 08:39

I like Louis CK, but I bought it mainly to support the idea of cheap unrestricted media. Hopefully others see that this was successful and use it. Also, lol @ his personal email.

Spoiler: show

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